Australia has achieved a significant milestone in its public health efforts, with the daily smoking rate among individuals aged 14 and over dropping to an unprecedented low of 5.6% in 2025. This data, derived from the recent National Drug Strategy Household Survey, shows a notable decrease from the 8.3% recorded in 2022–23, bringing the country closer to its goal of reducing daily smoking to 5% or less by 2030.
The survey also highlights that more than two-thirds of Australians aged 14 and above have never engaged in smoking, marking the highest percentage recorded so far. This decline in smoking is a significant achievement for public health advocates who have long campaigned for stricter tobacco control measures.
However, the battle against tobacco use is not entirely over, as the survey reveals an increase in the use of illicit tobacco. Approximately 34% of smokers admitted to using illicit tobacco products, a rise from 16.7% noted in the previous survey. Among those purchasing illicit tobacco, more than half reported obtaining it from tobacconists, suggesting a need for enhanced regulatory measures in this area.
In addition to traditional smoking, overall nicotine consumption has decreased, with rates dropping from 17.4% to 15.2%. The survey indicates a decline in vaping among people aged 18 to 24, from 20.6% to 14%. Despite these positive trends, there is a growing trend in the use of nicotine pouches and snus, particularly among younger Australians, which may require targeted interventions.
Public health experts emphasize the importance of continuing current tobacco control efforts, including public education, licensing reforms, and sales restrictions, while also addressing the challenge posed by illicit tobacco. These findings underscore the need for a dual approach: enforcing stricter measures against the illicit tobacco trade and maintaining robust anti-smoking campaigns to ensure Australia meets its 2030 targets.